Reels that looklike amotion designermade them.
Reels Director turns Claude into a small motion-design studio. Tell it what you sell and hand it your brand. You get back a reel that is directed, animated and sound-designed frame by frame, ready to post.
One payment, as many reels as you want. Costs less than one hour of a freelance motion designer.
TidewellA surf forecast app
Good reels cost a fortune. Cheap reels look cheap.
Until now there were three ways to get a promo reel. Each one costs you something.
Hire a motion designer
$50–80 / hour1
- ✓Looks pro
- ✕Costs little
- ✕Next reel in minutes
Great reel. Pay and wait again for the next one.
Use a template app
Cheap
- ✕Looks pro
- ✓Costs little
- ✓Next reel in minutes
Looks like every other reel on the same template.
Generate it with AI
Cheap
- ✕Looks pro
- ✓Costs little
- ✓Next reel in minutes
Spotted in a second. Scrolled past.
Reels Director
$49 once
- ✓Looks pro
- ✓Costs little
- ✓Next reel in minutes
Studio motion and sound, in your brand, for every reel from now on.
This reel sells Reels Director. Reels Director made it.
- Directed by
- Reels Director
- Written by
- Reels Director
- Motion design
- Reels Director
- Sound design
- Reels Director
- Edit
- Reels Director
Under a minute, start to finish: the hook, the problem, how it works and the ask. Story, motion, timing and every sound came out of the skill. Tap the reel to hear it.
You can spot an AI reel in one second.
Not because of the pictures. Because of the defaults every generator falls back on. We studied 13 reels made by human motion designers and wrote down every place AI gives itself away. Reels Director does the opposite, on purpose.
Different products. Different directors, it seems.
Every frame and every sound below was made by Reels Director. Same skill, a different idea every time. Tap a reel to hear it.
All brands here are demos made up for these examples.
A whole studio, folded into Claude.
A good reel passes through five people before it is posted. Reels Director gives Claude each of their jobs, in the same order a studio works.
The director finds the one idea that belongs to your product.
Claude writes three concepts and throws out any that would still work for another brand with the text swapped.
The writer says it the way a person talks.
Short lines a viewer reads in a second, and for every line, the thing on screen that proves it.
The motion designer plans every move to the frame.
Where the camera looks, how each shape eases in, what it turns into next. Fast moves get real motion blur.
The sound designer puts a sound where things touch.
A soft tap on a press, keys while text types, a quiet pop when a card lands. Many small sounds, never a drone.
The editor checks the cut before you see it.
Claude renders the reel, looks at it frame by frame and compares it with reels made by people. What fails gets fixed first.
Your brand. Never the same reel twice.
Reels Director keeps a log of the reels it made for you and won't repeat an opener, a transition or a look. You decide what stays fixed: your colours, your font, your voice, your photos and footage.
Stays yours, every reel
- Your logo
- Your font
- Your voice
- Your photos and footage
Reel #01
Still booking clients in your DMs?
Changes every reel
No opener, transition or look repeated from the last reels.
- On-screen text in your language, with an optional AI voiceover.
- A 15-second promo, or a 30 to 45-second sales story.
Do the math. It gets silly fast.
You pay once. Every reel after that only costs your time to describe it.
Your posting rhythm
$1.02per reel in your first year
Your first year, 48 reels
Year two costs you nothing more.
Pay once. Keep directing.
Reels Director · one-time
$49
Less than one hour of a freelance motion designer1, for every reel you will ever make with it.
Buy for $49, download nowPrice in USD, plus VAT or sales tax where it applies, added at checkout. Secure checkout by Stripe. The download link arrives by email right after payment.
What you get
- The Reels Director skillTurns Claude into a small motion-design studio for your reels.
- A render-ready video projectEvery reel is built and rendered in it. Nothing to set up per reel.
- A library of soft UI soundsTaps, pops and landings, placed on the exact frame they happen.
- AI voiceover timed to every wordOptional, with your own ElevenLabs key.
- A frame-by-frame checkClaude reviews every render before you see it.
- A setup guideFrom install to your first reel.
What you need
- ClaudeA paid Claude plan with Claude Code
- A computerMac, Windows or Linux, with Node.js installed
- OptionalAn ElevenLabs account for voiceover
Reels render with Remotion, which is free for individuals and companies of up to 3 people. Larger companies need a Remotion company licence.
Questions
Why is it only $49?
Because the expensive part, the know-how of a motion-design studio, is built once and runs on your own Claude plan and your own computer. There are no servers rendering for you and no per-reel fee, so there is nothing to charge you for again.
Is it a subscription?
No. You pay once and keep it. Make as many reels as you like.
Will people be able to tell it was made with AI?
Reels Director is built to avoid every tell we found in our study of human-made reels, and Claude compares each render against them before handing it over. You still watch every reel before you post it, and you can ask for changes in plain words.
Do I need to know motion design or programming?
No. You describe your product and what you want people to do. Claude plans, builds and renders the reel and runs the commands. You install Node.js once.
Can it use my own photos, videos and logo?
Yes. Give Claude the files and say where they belong. Your brand colours and font override the visual world it picks.
What about music?
By default the reel is rendered with sound effects and no music, so you can add a trending track in Instagram's editor. You can also give Claude your own track.
Which languages work?
On-screen text works in any language written in Latin script, including Polish, German and Spanish. Voiceover follows what ElevenLabs supports.